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China's pet insurance market grows 60-fold in five years_我的网站

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A | 随着2026科隆游戏展即将开幕，《昭和米国物语》创意总监、制作人NEKCOM猫老大今日发文，为前往展会的玩家送上邀请。他表示，来到Gamescom现场的玩家，可以前往6号馆《昭和米国物语》展台，亲自体验游戏试玩，并表示“我们现场见”。 (ECNS) -- China’s pet insurance premiums surged from about 50 million yuan ($7.4 million) in 2020 to as much as 3.5 billion yuan in 2025, a 60fold increase, industry data showed. The expansion comes amid a growing pet economy. China’s urban dog and cat consumer market reached 312.6 billion yuan in 2025. But growth has brought disputes. More than 1,000 complaints have been filed over waiting periods, exclusions and preexisting conditions. Insurers also struggle with inconsistent veterinary fees and fraud cases involving altered treatment dates or multiple pets under one policy. Efforts to standardize the sector are underway. A national standard on diagnosis and treatment services at pet medical institutions took effect in August 2025, while some insurers are working with universities and veterinary institutions to improve treatment standards. (By Intern Yang Hongran, Zhang Dongfang) 。时间：8月26日至30日地点：德国科隆国际会展中心，6号馆《昭和米国物语》展台《昭和米国物语》是一款以架空世界为背景的国产单机RPG，游戏将日本昭和文化与美国废土风格结合，讲述主角在灾变后的美国展开冒险的故事：80年代末的日本买下了美国大部分土地，对美国完成了经济和文化的殖民。此次参展也意味着海外玩家将有机会在现场直接体验本作。